Before you begin marketing yourself and/or your business, you want to package and present your brand in a positive and unique way. Preparation and planning are key to creating advertising that works.
Think for a moment about Tony Robbins and Oprah Winfrey. Each come from extremely humble beginnings; and yet, they have marketed themselves to being two of the most recognizable names in the world. You may be thinking that you don’t want or intend to ever achieve world-wide fame; however, what’s wrong with achieving a certain level of notoriety in your market? How many more insurance plans might you sell if you and your brand are instantly recognizable in your community?
Tony Robbins & Oprah achieved their legendary-status by 1) Knowing what they have to offer; 2) Setting specific goals; and 3) Enthusiastically and effectively communicating to their target audience. With a little education and guidance, you can achieve any goal you desire!
Personal Professional Assistance
Berwick Insurance agents receive the coaching and tools (including professionally designed ads) necessary to succeed. The Marketing Medicare WebEx gives you a sneak peak into the type of education, training and ideas we provide to our agents.
Berwick Insurance agents have access to hundreds of advertising templates and designs. Below are the categories of our unique marketing concepts available to our partners: (click category to see examples)
Marketing is not a destination, it’s a journey that never ends. Although, that may sound terrifying to some, think about the ride you are already on. You own your own business and rely on commissions to support yourself and your family. To many, that idea is completely overwhelming; and yet, you’re doing it!
Vidal Sassoon once said, “the only place where success comes before work, is in the dictionary.” When you embrace the fact that marketing is as essential to your business as sales, the peaks and valleys of the journey become expected and manageable.
The following is a 4-step process to help you get your marketing road trip started!